20% of temperature controlled shipments suffer from thermal drift. In the biopharmaceutical sector, this represents more than $35 billion in lost goods. Add to this the hours spent on quality control and you have a clear operational inefficiency. Truecold is cold chain traceability software that integrates with any IoT device and logistics operator to receive real-time data and respond to anomalies before they become problems. Centralising and automating this data saves over 90% of the time and cost of operational checks, while streamlining the distribution chain. In a competitive industry with tight margins, the ability to offer value-added services to customers makes a significant competitive difference.